| On the eve of the fall 1999 OPEC meeting,
it seems to be a forgone conclusion that OPEC will maintain the current
level of quotas set earlier in the year at the March 23 meeting.
Last March most of the members of OPEC were voicing the opinion that OPEC
should establish a price range which would be fair to producing and consuming
countries.
Earlier this week in a Reuters reported
that OPEC Secretary-General Rilwanu Lukman said on Monday that prices were
still far from the $21 price target for OPEC's basket of crudes. He said
an OPEC basket of seven crudes for the year to date was valued at just
over $15. Does this mean that the goal of OPEC is to average $21 for 1999.
If so the may come closer than many expect but there may also be
repercussions.
The focus recently, excluding the statement
by Lukman, has apparently changed from prices to inventories in the stated
belief that a lower or normal level of crude oil stocks is the solution
to OPEC's pricing problems. The first part of this analysis focuses on
the problems of making decisions based upon the world stock of crude oil.
The second part focuses on the wisdom of targeting a worldwide stock reduction
at this time. It is a Y2K problem even if the Y2K problems are minimal.
Stock / Inventory Management
Management Problems
In one sense inventory management can work.
Controlling the inventory of crude oil relative to demand is an effective
tool for price control. However, it has some problems:
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Which inventory level do you attempt to manage:
crude oil or crude oil and petroleum products?
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How can you manage oil inventory?
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How do you measure inventory level?
Which inventory level is probably not all
that crucial. OPEC would probably target crude oil. How to manage
it is more of a problem. OPEC has indirect influence over demand through
its ability to move prices. It has much more control over supply as it
can produce more that 40 percent of the world's crude oil. However,
if OPEC allows prices to rise for an extended period of time consuming
countries will move toward alternative fuels and technological efficiency
thereby reducing demand and eventually prices. Currently OPEC is
adapting that strategy. As inventories are being reduced prices are rising
dramatically.
What is the impact of this policy? A sustained
period of high prices leads to slower economic growth rates and lower demand
for crude. High prices also lead to increases in exploration and development
of fields in the non-OPEC countries.
The United States faced with declining
reserves
and high finding and lifting (production) costs is an excellent example.
Crude oil prices increased rapidly in 1996. The U.S. industry which has
experienced declining production for years responded with an increase in
exploration activity. The prices where high enough to justify more drilling
for crude oil even though U.S. finding and lifting costs are relatively
high. The response to the price increase was delayed and mostly realized
in 1997. By the end of 1997 the number of rotary rigs drilling for had
increased from 700 at the beginning of 1996 to over 1,000 rigs in the last
half of 1997.
In addition to the discovery and completion
of more oil wells the industry enhanced the production of existing wells
through improved maintenance and enhanced recovery techniques.
A quick look at U.S. crude oil production
shows the results of these efforts. After years of declining production
U.S. production flattened out and actually showed a small increase in 1997
over 1996. The U.S. experience was not unique. Over 20 non-OPEC countries
registered increased production in 1997.
We all know the rest of the story. Near
the end of 1997 OPEC increased its quotas at the same time that Asia was
entering a strong recession. Prices collapsed and did not recover until
spring of 1999 when OPEC implemented significant production cuts. The price
collapse illustrates the point that OPEC cannot control demand and is an
example of its failure to react fast enough on the supply side. It may
be that OPEC's discussion about inventories is an attempt to react faster
to external market changes. If so it is not likely to work or at
best is not optimal. This brings us to stock measurement.
Measurement Problems
Even if an effective stock management program
can be implemented where quotas adjust to the inventory level according
to some formula, the purpose of which has to be to control prices, it is
almost impossible for it to be effective. Let's look at inventory data.
Currently for the U.S. from the EIA reasonably good crude stock figures
at most two weeks old are available For the the OECD countries the
most recent data from the same source is 3-1/2 months old. OECD Country
detail data is older by months. In short, if OPEC used inventory data for
production decisions it is likely that OPEC would have made mistakes that
were similar to those that lead to the all too recent price collapse. Outside
of the OECD countries much of the data will not be available for over a
year and even then it is subject to significant error.
Stock Reduction and Y2K
It is not unreasonable to expect OPEC countries
to want to make up some of the revenue lost in the price collapse. However,
it may not be wise to do so at this time. We have outlined the problems
in the longer term to OPEC of high prices. A period of sustained high prices
essentially lowers OPEC's influence on and control of the market. The problems
of low prices for the OPEC countries are obvious.
What events are likely to happen for the
remainder of 1999? A significant part of demand depends on the severity
or lack thereof of the winter in the Northern Hemisphere. Some depends
upon the extent of the Asian recovery. Winters and economies are hard enough
to predict, but the real wild card is Y2K. We are not predicting massive
failure of the infrastructure of the economies of the developed countries.
However, whether or not there are any significant Y2K problems there will
be a Y2K impact before the end of the year.
First, consider your own response. Even
if you think it will be at most a blip on a few computer screens, it is
probable that you will have a few days of extra food on hand and you are
likely to top off your gas tank. That will move demand for gasoline
up for a few days before the end of the year. Some people will purchase
and store large quantities.
Second, consider the response of the companies
that supply our gasoline. First they will attempt to anticipate your purchases
prior to year end. That means oil companies need additional product inventory
to satisfy the demand created by our uncertainty.
Third, even if the oil companies are confident
of no problems in their production, refining or distribution system they
are still subject to uncertainty. Will electricity be available in West
Texas to power the pumping units? Will pipelines not in the company's control
be able to deliver crude to the refinery or refined products to the distributor?
.
What is the likely reaction of an integrated
oil company facing these uncertainties? Since they don't want to lose customers
the goal is to be certain they can supply them. How? Move the product downstream
closer to the consumer. Fill the tanks at the local gas station. Fill the
tanks at the local distributor. In short, the first line of defense is
to move product closer to the consumer. Next is crude for refineries and
finally filling the crude supply stream.
The summary is that demand will increase
even if there are no Y2K problems. That will lead to even higher prices,
increased production outside of OPEC and the potential for downward price
pressure in the first half of 2000. Of course if there are no Y2K
problems everyone will have excess inventory and prices will drop. |